This is the reference document. Every number, dimension, and cost you need to make a decision — or to brief your solicitor, mortgage broker, and surveyor before you walk through the door.
Why This Page Exists
Property portals give you 500 words and a slideshow. Your solicitor needs clause numbers. Your mortgage broker needs exact figures. Your surveyor needs dimensions. This page gives all of them what they need — and gives you the context to understand it.
Complete Specification
| Detail | Specification |
|---|---|
| Asking Price | £1,350,000 |
| Price Per Sq Ft | £770 — below NW6 median for purpose-built flats |
| Property Type | Ground floor apartment in purpose-built modern block |
| Bedrooms | 3 (all doubles) |
| Bathrooms | 3 (2 en-suite + 1 family bathroom) |
| Internal Area | 1,753 sq ft / 163 m² |
| Reception Room | 40ft (12.2m) open-plan living/dining |
| Floor | Ground floor (lift access to all levels) |
| Outside Space | 2 private terraces (1 west-facing) |
| Parking | Underground, allocated, EV charger installed — included in price |
| Lease | 990 years from 2014 (effectively freehold) |
| Service Charge | £11,592 / year (£966 / month) |
| Ground Rent | £745 / year (fixed — no escalation clause) |
| Council Tax | Band G — London Borough of Brent (~£2,990 / year) |
| EPC Rating | C |
| Ceiling Height | 2.7m (8ft 10in) throughout |
| Heating | Underfloor heating throughout, individual boiler |
| Glazing | Double-glazed, aluminium-framed throughout |
| Broadband | Full fibre (FTTP) — gigabit-capable via BT, Sky, Hyperoptic |
| Construction | Purpose-built 2014, brick and render, flat roof |
| Cladding | No ACM cladding. EWS1 form not required |
| Management | Professional managing agent (Rendall & Rittner) |
| Freeholder | Residents' management company (share of freehold structure) |
| Chain | No onward chain — seller ready to move |
| Pets | Permitted |
| Furnished | Unfurnished (furniture negotiable) |
Read the full service charge breakdown →
Three Things That Stand Out
- £770/sq ft — below the NW6 median (£890–£960) for purpose-built flats
- 990-year lease — functionally freehold. Most NW6 Victorian conversions: 80–125 years
- Parking + EV charger included — would sell for £40k–£60k separately in this part of London
Floor Plan & Room Dimensions
Every room measured wall-to-wall. The floor plan opens in full resolution for printing or forwarding to your architect.
Open full-size floor plan → — right-click to save or print
| Room | Dimensions (approx.) | Notes |
|---|---|---|
| Reception / Living / Dining | 12.2m × 5.5m (40ft × 18ft) | Open-plan, terrace access |
| Kitchen | Integrated into reception | Siemens appliances, stone worktops, island unit |
| Master Bedroom | 5.2m × 4.1m (17ft × 13ft) | En-suite, built-in wardrobes, terrace access |
| Bedroom 2 | 4.5m × 3.8m (15ft × 12ft) | En-suite, built-in wardrobes, terrace access |
| Bedroom 3 | 4.0m × 3.5m (13ft × 11ft) | Double, terrace access |
| Master En-suite | 3.2m × 2.4m | Walk-in shower, heated towel rail, marble tiling |
| En-suite 2 | 2.8m × 2.0m | Shower, heated towel rail |
| Family Bathroom | 3.0m × 2.2m | Full bath, separate shower, marble tiling |
| Hallway | 8.5m × 1.4m | Storage cupboard, coat hooks |
| Terrace 1 | 6.0m × 2.5m | Off reception, private |
| Terrace 2 (West) | 4.5m × 2.0m | Off bedrooms, west-facing afternoon sun |
All dimensions are approximate and taken from the floor plan. Buyers should verify independently. See the room-by-room photo tour →
Price Analysis
Price in Context
At £770 per square foot, The Avenue sits below the NW6 median for purpose-built flats (£890–£960/sq ft based on 467 transactions over the past 24 months, per HM Land Registry data). This is despite including features — allocated parking, two terraces, a 990-year lease — that most properties in the area charge extra for or don't provide at all.
The parking space alone would sell for £40,000–£60,000 separately in this part of London. Strip that from the asking price and the effective rate drops to around £735/sq ft. For a head-to-head comparison with the other major NW6 new-build, see The Avenue vs Queens Park Place.
Stamp Duty (SDLT)
| Band | Rate | Tax Due |
|---|---|---|
| Up to £250,000 | 0% | £0 |
| £250,001 – £925,000 | 5% | £33,750 |
| £925,001 – £1,350,000 | 10% | £42,500 |
| Total SDLT (main residence) | £76,250 |
If purchasing as an additional property (buy-to-let or second home), add the 5% surcharge: £67,500, making the total £143,750. First-time buyer relief does not apply above £625,000. Rates correct as of March 2026 — verify with your solicitor before exchange.
Mortgage Scenarios
| Scenario | Deposit | Loan | Monthly (est.) |
|---|---|---|---|
| 25% deposit, 25yr, 4.5% | £337,500 | £1,012,500 | ~£5,630 |
| 25% deposit, 25yr, 5.0% | £337,500 | £1,012,500 | ~£5,920 |
| 40% deposit, 25yr, 4.5% | £540,000 | £810,000 | ~£4,504 |
| 40% deposit, 25yr, 5.0% | £540,000 | £810,000 | ~£4,736 |
Estimates use standard repayment mortgage calculations. Actual rates depend on your lender, credit profile, and market conditions. These are illustrative, not advice. For the full investment case, including rental yield data, see the investment page.
The Cash Position at a Glance
With a 25% deposit (£337,500), stamp duty (£76,250), solicitor and survey fees (~£5,000), your total day-one outlay is approximately £418,750. Monthly from there: mortgage ~£5,630 + running costs ~£1,537 = ~£7,167/month all-in.
Monthly Running Costs
What you actually pay each month, beyond the mortgage. No estate agent will give you this table — they don't want you doing the maths before the viewing. We do.
| Cost | Monthly | Annual |
|---|---|---|
| Service Charge | £966 | £11,592 |
| Ground Rent | £62 | £745 |
| Council Tax (Band G, Brent) | ~£249 | ~£2,990 |
| Contents Insurance (est.) | ~£35 | ~£420 |
| Energy (est. 3-bed flat) | ~£145 | ~£1,740 |
| Water (Thames Water, est.) | ~£45 | ~£540 |
| Broadband (gigabit) | ~£35 | ~£420 |
| Total (excl. mortgage) | ~£1,537 | ~£18,447 |
Service charge and ground rent are contractual. Utilities, insurance, and broadband are estimates based on typical usage for a 3-bed flat in NW6. Building insurance is included in the service charge. Full service charge breakdown →
How It Compares to Renting
A 3-bed flat in NW6 of this standard rents for £3,500–£4,200/month. Total monthly cost of ownership (mortgage + running costs) is ~£7,167 — but roughly £2,400 of each mortgage payment builds equity. Your net housing cost vs renting is closer than the headline number suggests. See the full investment case →
Lease & Legal
The 990-Year Lease
The lease was granted in 2014 for a term of 990 years. At the time of sale, approximately 978 years remain. This is functionally freehold. You will never need a lease extension, and neither will the next five generations of owners.
For context: many NW6 Victorian conversions sell with 80–125 year leases. Once a lease drops below 80 years, the cost of extension increases sharply and mortgage lenders become cautious. That conversation simply doesn't apply here.
Ground Rent
Ground rent is £745 per year, fixed for the life of the lease. There is no doubling clause and no RPI escalation. Under the Leasehold Reform (Ground Rent) Act 2022, new leases granted after 30 June 2022 must be peppercorn (zero). This lease pre-dates that legislation but the fixed ground rent means there is no inflation risk.
Freeholder & Management
The freehold is held by a residents' management company, giving leaseholders a share of freehold. Day-to-day management is handled by Rendall & Rittner, a professional managing agent. Decisions about the building (maintenance, improvements, reserve fund spending) are made collectively by residents through the management company structure.
Cladding & Fire Safety
The building has no ACM (aluminium composite material) cladding. An EWS1 form is not required. The building was constructed in 2014 under the Building Regulations applicable at that time and has not been subject to any remediation notices. This is a material point: several NW6 developments built in the same period have faced cladding issues, sales freezes, and remediation costs. The Avenue has not.
What Your Solicitor Will Notice
- 990-year lease — no extension needed, ever. Mortgage lenders have zero lease-length concerns
- Fixed ground rent — no doubling clause, no RPI link, no surprises
- Share of freehold — residents control the management company
- No cladding issues — no ACM, no EWS1 required, no remediation history
Location
Everything below is measured from the front door of the building, not from the postcode centre. Walk times verified on foot, not estimated by Google Maps.
Transport — Walk Times from the Front Door
| Station | Line | Walk |
|---|---|---|
| Brondesbury Park | London Overground | 4 min |
| Queen's Park | Bakerloo + Overground | 10 min |
| Kilburn | Jubilee Line | 12 min |
| Kilburn High Road | London Overground | 14 min |
Journey Times (Door to Door)
| Destination | Time | Route |
|---|---|---|
| Euston | 12 min | Overground from Brondesbury Park |
| Baker Street | 14 min | Bakerloo from Queen's Park |
| Oxford Circus | 17 min | Bakerloo from Queen's Park |
| Bond Street | 15 min | Jubilee from Kilburn |
| Canary Wharf | 28 min | Jubilee from Kilburn |
| King's Cross St Pancras | 18 min | Overground + Victoria/Northern |
Full transport analysis with peak/off-peak comparisons: Transport page →
Nearest Schools
| School | Type | Ofsted | Walk |
|---|---|---|---|
| Salusbury Primary | Community primary | Good | 8 min |
| Kilburn Grange School | Free school (primary) | Outstanding | 10 min |
| Manor School | Community primary | Good | 6 min |
| Islamia Primary | Voluntary aided | Outstanding | 9 min |
| Queens Park Community School | Academy (secondary) | Good | 12 min |
Full schools guide with catchment distances and parent perspective: Schools page →
Walking Distance — Daily Essentials
| Place | Walk |
|---|---|
| Queen's Park (30-acre park) | 10 min |
| Salusbury Road (restaurants, cafes, shops) | 8 min |
| Queen's Park Farmers' Market (Sundays) | 8 min |
| Tesco Express, Kilburn High Road | 10 min |
| Paddington Recreation Ground | 7 min |
| The Lexi Cinema, Chamberlayne Road | 12 min |
Full area guide: Queen's Park → | Restaurants: Where to eat →
Building & Amenities
The Avenue is a purpose-built residential block completed in 2014, managed by Rendall & Rittner with a 24-hour concierge. Everything below is included in the service charge or the asking price — there are no hidden extras.
| Amenity | Details |
|---|---|
| Concierge | 24-hour, staffed reception. Parcel holding, visitor management, deliveries |
| Gym | Residents-only. Cardio and weights equipment. Included in service charge |
| Lift | Passenger lift to all floors. Wheelchair accessible |
| Parking | Underground, allocated space. EV charger pre-installed. Included in asking price |
| Bicycle Storage | Secure, covered bicycle store at basement level |
| Gardens | Communal landscaped gardens maintained by managing agent |
| Bin Stores | Internal bin stores on each floor. Recycling and general waste |
| Post | Individual letterboxes at ground floor. Parcels held by concierge |
What £966/month Actually Gets You
The service charge covers concierge, gym, garden maintenance, building insurance, lift servicing, car park upkeep, and reserve fund contributions. In a period-conversion flat, you would pay council tax and buildings insurance separately, arrange your own security, and still face surprise major-works bills. Line-by-line breakdown →
How It Compares
The table below compares The Avenue against NW6 averages. Price per square foot is the fairest way to compare properties of different sizes. The Avenue sits below the NW6 median for purpose-built flats, despite including features most developments charge extra for or don't offer at all.
| Feature | The Avenue, NW6 | NW6 Median (Purpose-Built) | Typical NW6 Conversion |
|---|---|---|---|
| Price / sq ft | £770 | £890–£960 | £720–£1,000 |
| Floor area (3-bed) | 1,753 sq ft | Varies | ~900 sq ft |
| Lease | 990 years | 125–250 years | 80–125 years |
| Parking | Included + EV | Extra / limited | None |
| Outside space | 2 terraces | Balcony (typical) | Garden (some) |
| Concierge | 24-hour | Sometimes | No |
| Chain | None | Usually | Usually |
Sources: HM Land Registry (via Rightmove/Housemetric), listing data from Zoopla, OnTheMarket, and developer sites. NW6 median calculated from 467 transactions in NW6 1 and NW6 5 sectors over the past 24 months. For a detailed comparison with the other major NW6 new-build, see The Avenue vs Queens Park Place.
The full investment analysis, including rental yield data and capital growth context: Investment case →
The Apartment in Photos
Four of the fourteen rooms. The full gallery and room-by-room tour show everything else.
See all 14 photos → | Room-by-room tour →
Frequently Asked Questions
These are the ten questions every buyer asks. Click to expand. If yours isn't here, get in touch and the owner will answer directly.
For a main residence purchase at £1,350,000, stamp duty (SDLT) is £76,250 at current rates. This breaks down as: 0% on the first £250,000, 5% on £250,001–£925,000 (£33,750), and 10% on £925,001–£1,350,000 (£42,500).
If purchasing as an additional property, add the 5% surcharge (£67,500), making the total £143,750. First-time buyer relief does not apply above £625,000. Rates as of March 2026.
A 990-year lease is functionally equivalent to freehold ownership. You will never need to extend the lease in your lifetime, or your children's. Many NW6 Victorian conversions have 80–125 year leases, which require costly extensions (typically £20,000–£50,000+) once they fall below 80 years. The 990-year lease at The Avenue eliminates that cost entirely.
The £11,592 annual service charge covers: 24-hour concierge, on-site gym, lift maintenance, communal garden upkeep, building insurance, underground car park maintenance, external cleaning, management fees, and reserve fund contributions. Full line-by-line breakdown →
Yes. An allocated underground parking space with an installed EV charger is included in the £1,350,000 asking price. In most NW6 developments, parking is sold separately for £40,000–£60,000. The EV charger is already installed, not a future provision.
The flat has an EPC rating of C, typical for modern purpose-built apartments. The minimum EPC requirement for rental properties is currently Band E, with Band C expected to become the minimum for new tenancies. This property already meets the anticipated future standard.
No. There is no onward chain. The seller is ready to move, which means the transaction timeline depends only on the buyer's position. A chain-free sale typically completes 4–8 weeks faster than a chained transaction.
Viewings are conducted by the owner, not an estate agent. Each viewing takes about 30 minutes. There are no follow-up sales calls if the property isn't right for you. Book a viewing →
Yes. Pets are permitted. The building has communal gardens, and Queen's Park (30 acres, with off-lead dog areas) is a 10-minute walk. Dog-friendly guide →
The building has full fibre (FTTP) broadband infrastructure. BT, Sky, and Hyperoptic all offer gigabit-capable connections. Typical download speeds exceed 900 Mbps on a gigabit plan.
Band G, payable to the London Borough of Brent. The 2025/26 Band G rate is approximately £2,990 per year (£249/month). Brent council tax rates are mid-range for London boroughs.